Hero-Bestsellers

Only the best-selling makeup, plumping lip glosses and more for our BUXOM babes.

  • NEW

    A visibly pout-plumping, pigment-rich lip color that glides on like a gloss and sets to a velvety smooth, matte finish.

    $23.00

  • NEW

    Limited-edition Full-On™ Plumping Lip Creams inspired by Tipsy Scoop™ liquor infused ice cream that deliver smooth color with intoxicating scents.

    $21.00

  • NEW

    Our most advanced lip plumper yet, a collagen-infused lip serum clinically shown to visibly plump lips and decrease the appearance of lines and wrinkles immediately.

    $26.00

  • NEW

    Instantly amp up your pout with this arsenal of our best-selling Full-On™ Plumping Lip Polishes in four universally flattering colors.

    $25.00

    ($44.00 VALUE)
  • NEW

    Make lips pop with this sparkling set of Full-On™ Plumping Lip Polishes that visibly plump your pout with an intoxicating tingle.

    $25.00

    ($44.00 VALUE)
  • Try it on - icon TRY ON

    The bestselling lip gloss that boldly plumps the appearance of lips with a tantalizing tingle in a high-shine, shimmering finish.

    $23.00

  • NEW

    Take shimmer and shine to go with this travel-friendly set packed with two Full-On™ Plumping Lip Polishes in every babe’s must-have shades.

    $15.00

    ($22.00 VALUE)
  • An always-sharp, chisel-tip plumping lip liner that shapes, and defines lips with creamy, matte color and a built-in blending brush.

    $19.00

  • Try it on - icon TRY ON

    A creamy, shimmer-free gloss that plumps the appearance of lips with a tantalizing tingle and wraps them in high-shine color.

    $23.00

  • NEW

    A super sparkly version of our #1 DOLLY lip gloss that visibly plumps with a tantalizing tingle and leaves lips with a dazzling crystalline finish.

    $21.00

  • NEW

    A super-saturated version of the creamy, shimmer-free DOLLY gloss babes know and love for its visibly pout-plumping effects and intoxicating tingle.

    $21.00

  • Try it on - icon TRY ON

    A plumping and moisturizing tinted lip balm that blooms to your custom shade by reacting with the pH level of your lips.

    $19.00